tag:blogger.com,1999:blog-42079843047164040712011-09-04T03:48:42.803-04:00THOUGHTS FROM BEHIND THE LENS AND THE SEARCH FOR THE PERFECT HISTOGRAM www.jeffherron.comWWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.comBlogger281100tag:blogger.com,1999:blog-4207984304716404071.post-49153539021857881502011-09-04T03:47:00.001-04:002011-09-04T03:48:42.811-04:00

I've switched blog services. The new link for this blog is: http://blog.jeffherron.com/

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-6903499053225841602011-08-17T17:04:00.002-04:002011-08-17T17:11:34.150-04:00

Just gave to 'go-ahead' for the new blog site to be built and installed. It will now be integrated into my existing website. Once it's up, I'll start posting again. I'm told a week or so.Also, a newer website is being constructed to allow images to scale to the size of any monitor. No more viewing my work at 750 x 500 pixels!

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My Blog is down for the count at the moment. I'll be switching sites, most likely to my own host site instead of relying on this type of service (which I didn't really care for to begin with). Will keep you posted on the new blog.

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-44881093409749155252011-06-29T13:28:00.010-04:002011-06-29T13:45:56.814-04:00

(click image for larger view)(click image for larger view)(click image for larger view)

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-53128383570135035672011-05-28T15:43:00.007-04:002011-05-28T16:02:02.280-04:00

(click image for larger view)Let's be honest, Las Vegas is one of those cities that looks better at night. I present you with Exhibit A as evidence.

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(click image for larger view)(click image for larger view)A shoot doesn't get much more local. This one happened to be just a few miles away, via a call from an art director in Manhattan for a trade magazine. I love it when that happens...which is never.I'd love to shoot more retail/medical space. I'll even travel for it next time.

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-56155185010810013202011-04-05T15:30:00.009-04:002011-04-05T15:45:49.617-04:00

(click image for larger view)(click image for larger view)Lifestyle shoot. Caribbean.Models: Katie and Lawrence.Stylists: Kiira and Ingrid Leess.Hair/Makeup: Gigi Gommers

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(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)There are many ways to travel and the idea of travel is different for everyone. However, the more I travel the more I appreciate the small places "off the beaten path." The kind of places where you can shop locally, prepare your own fresh meals with

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com1tag:blogger.com,1999:blog-4207984304716404071.post-20230098605642238022011-02-26T19:09:00.019-05:002011-02-27T12:44:23.714-05:00

I've been on many boats for photo shoots. I've been on many boats in the Caribbean for photo shoots. But, this was the first time I was on a boat in the Caribbean for a photo shoot and felt like I was in a Duran Duran video. Thanks to Kiira Leess and Gigi Gommers for your great styling and makeup. Art Direction by Diane Thibault. I think Simon Le Bon would approved.(click image for larger view)

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Spas generally provide an incredible opportunity for creating stunning work. Here's a few selections from some recently completed work in the Caribbean.(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-58738293419435776502010-10-22T23:57:00.011-04:002010-10-24T22:01:19.963-04:00

(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)Recently photographed for UBS Financial Services. This is the new location in Boca Raton, FL.A beautifully simple interior with interior glass walls that allow the Florida sunlight into the entire space.

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com0tag:blogger.com,1999:blog-4207984304716404071.post-73936121334679739312010-08-25T21:00:00.012-04:002010-08-26T15:14:16.772-04:00

(click for larger view)It seems I'm 46 years too late to catch Cassius Clay (Muhammad Ali) beating Sonny Liston at this very site. Not to mention that I'd be much older than I am if I'd had that chance. This shot was commissioned by the Miami Beach Convention Center and Visitors Bureau earlier this year. I think it's a much improved version of their old one (click here) that has yet to be

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(click image for larger view)(click image for larger view)Photography is usually all about problem solving. In this case, on a recent assignment in Missouri, I was faced with photographing an exterior that was on an elevation. From ground level, the shot would have missed all the waterfalls, pools and landscaping, and created some horrible distortion that would probably never look "corrected."

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(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)(click image for larger view)A recent project landed me at a beautiful private home in South Miami to photograph furniture. This was one of those projects that definitely doesn't come around often enough.We did a quick scout

WWW.JEFFHERRON.COMhttp://www.blogger.com/profile/09537092164369788260noreply@blogger.com1tag:blogger.com,1999:blog-4207984304716404071.post-5100986419495958562010-03-17T20:51:00.005-04:002010-03-17T21:30:04.807-04:00

(click image for larger version)When an image is lacking a sense of proportion, one of the easiest tricks is to add a person into the shot. Hotels and resorts often require an image with and without the human element, like the one I shot here for the Eden Roc in Miami Beach. Our 5' 11" concierge that volunteered to model proves how intentionally oversized the space is. It somehow feels a

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Re-emerging from its mid-50's splendor, the Eden Roc Beach Resort and Spa has recently re-opened after an 18 month, $200 million renovation and expansion. Eden Roc is easily one of the most iconic resorts in Miami Beach. It was designed in 1956 by renowned architect, Morris Lapidus (who also designed the famous Fountainbleau next door). Many episodes of "I Love Lucy" were shot here. You can

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There are times when a client will ask me to photograph "location" or "destination" images in order to help sell the location of their property. Rarely are the destinations as beautiful as what the American Southwest has to offer. Other than the ubiquitous pool shot on the actual property, landscapes become obvious points of interest for the lens in this part of the world. This was a rare

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...A Canon camera, that is.(shot recently in Charleston, South Carolina)For me, it means being able to offer my clients the best images in any area of photography. I am confident I can provide a great product, and my work speaks for itself. Having the ability to shoot both architecture and lifestyle is a great advantage for hotel, resort and real estate clients. And they are two aspects of

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Earlier this month I had the pleasure of collaborating with an incredible makeup artist, Michelle Gonzales and Dana Deggs, a young but talented model who has a very bright future ahead of her in this industry. The concept was simple, bright colors that pop off the screen...like visual candy.

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Last Friday, I had the pleasure of being the official photographer for the Sushi Masters Competition held at the Alliance Francaise de Miami.  As a lover of sushi myself, I was amazed at the creations these chefs came up with.  I thought I'd share a few pictures of the event.If you've ever seen Iron Chef on television, it would give you a good idea of the atmosphere and the type of exciting event

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What do you get when you take a seasoned architectural photographer out of his element and place him in the world of wedding photography?  I'm not quite sure, but everything turned out amazing!  I've been trying on my photography hat in different arenas lately.  Professional wedding photographer is the latest.Last week I had the opportunity of creating some great images on a very special day for

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I can officially say that something has come full-circle in my photography career.  During college and for part of my 'Senior Project', I photographed mobile homes.  That is, I photographed the very front-ends of them and arranged them in a grid form, much like Bernd & Hilla Becher.  The idea sort of took on a life of it's own.  To begin with, I was shooting with a Hasselblad, which has a square

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If you thought the Art Deco buildings on Miami Beach were the only great architecture to be admired (besides the bikini-clad bodies), then you should get your feet sandy and walk along the white sand of South Beach.The colorful lifeguard stations were designed by architect William Lane after Hurricane Andrew devastated much of Miami Beach.  I think their unique character, design and color reflect

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On several occasions I've been asked to capture "location" images.  Something to help sell the destination.  In this case, I was asked by my client to capture images around the city of Las Vegas.  As anyone who's stepped foot in Vegas realizes, it can easily become a photographers candy-bowl.  Whether you're shooting architecture, people, journalism, weddings, editorial, stock;  it's all there

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When you think of Frank Lloyd Wright, the first thing that pops into your head is probably not "Florida". In 1939, Dr. Ludd Spivey, who was then the president of Florida Southern College, commissioned Frank Lloyd Wright to come up with a design for a small vacation home in the Las Olas Isles. Dr. Spivey was already very familiar with the work of Frank Lloyd Wright because he had earlier

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You never know when inspiration is going to hit you.  You can't really force it.  It just has to happen and the rest is up to us to do something with it.  I like to think of myself as an artist first, a commercial artist second.  However, in order to eat and clothe myself, I've found commercial work much more monetarily satisfying.In 1974, a book was published called "The New Industrial Parks

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Knoll has been manufacturing and reproducing timeless furniture design for the past 71 years. So, when commissioned last summer to photograph the new showroom and office space on Biscayne Boulevard in downtown Miami, I jumped at the chance. The project was to showcase the space for LEED certification with the U.S. Green Building Council. One of my main concerns as a photographer was the use of

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So, I've finally decided to really do this. A blog, that is. It's actually my New Year's Resolution for 2009. I've never been one to put my thoughts down on paper or in writing, let alone for the world to see. I've never kept a diary and I don't enjoy writing notes or letters. I never know what to write on the inside of a "Thank You" card. Do you? I think the front of the card usually says

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